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CoupleCo: Working With Your Spouse For Fun & Profit

The best route to success is modeling successful people. And if you’re working with your spouse, how do you find model couples? CoupleCo: Working With Your Spouse For Fun & Profit features interviews with couples in business together who are crushing it in the 21st century. This is where you can hear their stories, glean insights into their systems, pitfalls, failures, must-do's and working styles. And, there are plenty of laughs. Welcome to CoupleCo. It’s business—and it’s personal.


Jul 17, 2019

Thieving employees, digital Cyrano, and a huge lesson on disagreement: We’re in Miami for a conversation with a multi-unit retail CoupleCo. Dan Hitchcock and Ceci Rodriguez-Hitchcock of Miami Home Centers own four True Value hardware stores. These two are in business together almost by accident. Really, this story has several happy accidents, including how they met. And when Ceci came into Dan’s business, she was known by a sinister name. Dan sat back and waited on the outcome, which tough, as it’s not how he normally operates. And Ceci learned an important lesson from Dan—which she wants to share with all couples.