Preview Mode Links will not work in preview mode

CoupleCo: Working With Your Spouse For Fun & Profit

The best route to success is modeling successful people. And if you’re working with your spouse, how do you find model couples? CoupleCo: Working With Your Spouse For Fun & Profit features interviews with couples in business together who are crushing it in the 21st century. This is where you can hear their stories, glean insights into their systems, pitfalls, failures, must-do's and working styles. And, there are plenty of laughs. Welcome to CoupleCo. It’s business—and it’s personal.

 
  1. All Episodes
  2. Forging An Entrepreneurial Relationship: Dave Lakhani & Sarah Skeem of Growth Foundry, Boise, ID, Part 1

Forging An Entrepreneurial Relationship: Dave Lakhani & Sarah Skeem of Growth Foundry, Boise, ID, Part 1

Sep 25, 2019

She was going to change the world by becoming a lawyer, a politician, and the first woman president. For a while, he was living life angry. At 16, he had the courage to leave a religious cult and go out on his own. Today, he’s a marketing and persuasion pro. He’s been seen on CNN and CNBC, and in magazines like Success, Entrepreneur, and Fast Company. As long as these two have been a couple, we kept wondering why they weren’t working together. Well, it happened. Dave Lakhani and Sarah Skeem finally started a business: a digital marketing agency called Growth Foundry. They wanted to build an agency that defied expectations, and it’s working. We talk couple dynamics, the conflicts in 21st century marketing, the difference between advertising a business versus growing a business. We discuss unhealthy advertising, like things that are ego driven or generate too big a response. Dave and Sarah have wildly different experiences in life. And be prepared: Dave doesn’t care if you like him, but he’s going to tell you the truth. Sarah cannot understand that.