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CoupleCo: Working With Your Spouse For Fun & Profit

The best route to success is modeling successful people. And if you’re working with your spouse, how do you find model couples? CoupleCo: Working With Your Spouse For Fun & Profit features interviews with couples in business together who are crushing it in the 21st century. This is where you can hear their stories, glean insights into their systems, pitfalls, failures, must-do's and working styles. And, there are plenty of laughs. Welcome to CoupleCo. It’s business—and it’s personal.


Apr 4, 2018

In this episode, we’re talking to a really dynamic pair: Charlie and Linda Graves of sports-training empire Athletic Republic. They bought a groundbreaking but business-challenged performance sport training business, rebranded it, and have turned it into a growing international franchise with over 120 locations. For two people who are both athletes, they are very different people. Charlie was a likely Olympic swimmer before the US boycotted the 1980 summer Olympics. Linda denies being an athlete because she’s done only three Ironman triathlons. He’s a morning person, she’s an evening person, and it can lead to communication challenges. He’s the big-picture guy, she’s the detail-oriented one, which can be helpful. And they’re both passionately in agreement on one thing: Athletic Republic needs to be a safe place for anyone to train—but nobody more than the kids whose parents are sending them there.